Promoting a virtual event

The BD100 celebrates oft forgotten agency business developers. Their annual awards ceremony and industry event Winning Together, had to move online in 2020 causing a shift in how the organisers needed to market and monetise the conference.


While they had a good prospect base they needed support to reach a wider audience to sell tickets to the online event, and all within a few weeks.

BD100

 
Virtual Team Meeting

I supported the BD100 team with paid LinkedIn advertising and email campaigns to reach agency owners, business development directors and consultants.


To extend the life of the event I then developed blog, email and social content along with an accompanying marketing plan for them to execute.

Our work together resulted in over 300 paying attendees at the virtual Winning Together event and increased visibility of the BD100 brand on LinkedIn.

 
Rain Flowers

More case studies

Explore my recent work with a range of clients

 
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Developing a new service offering

Propeller Group

Read about how I supported this establish PR, content and business development agency enhance their offer with new marketing services.

Linkedin.PNG

Generating leads through LinkedIn

E-commerce Digital Agency

Discover how I helped this agency target the retail industry on via a paid LinkedIn campaign. They gained new leads from leading high street retailers.

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Using research to reach a niche audience

Cogency Labs

I am currently working with this start-up candidate experience consultancy to generate new business leads through a piece of research targeting HR Directors.

Coming soon